What's Activate! Marketing Series maiden 1st session all about?
It's all about identifying the right strategy and channel to bring brands from digital to the physical world with higher chance of success.
In an increasingly digital world, the importance of offline presence cannot be overstated. Join us for an enlightening talk as we explore effective strategies to identify the right offline channels and seamlessly transition your brand from the digital realm to the physical world.
Key Topics Include:
- Understanding the significance of offline channels in brand expansion.
- Identifying target demographics and analyzing consumer behavior to select the most suitable offline platforms.
- Exploring traditional and non-traditional offline channels, including retail spaces, pop-up shops, events, and experiential marketing.
- Leveraging data and analytics to measure the impact and success of offline initiatives.
- Overcoming challenges and optimizing resources for a successful offline transition.
Who Should Attend: This event is ideal for marketers, business owners, brand managers, and anyone interested in unlocking the potential of collaborative marketing strategies to drive growth and success in today's competitive landscape.
Date & Time: 19 March 2024, 9.30am - 1.00pm
Location: BMW Millennium Welt KL North Showroom, PT 50009, Jln Kuching, Mukim Batu, 51200 Kuala Lumpur, Malaysia.
About The Guest Speakers:
Jared Chuah
Co-Founder of Nateskin, blends his digital marketing expertise with entrepreneurial vision to redefine premium men's grooming. He founded Nateskin and grew the brand to 7 figures in 13 months, and is on track to 8 figures in their third year. Under his leadership, Nateskin has made significant strides, opening retail outlets in central locations across Kuala Lumpur, with aspirations for further expansion throughout Malaysia and Southeast Asia.
Jon Lai
As the architect of Atomic Group since 2021, Jon Lai has spearheaded the expansion to encompass three subsidiaries and eight brands, including the innovative Nattome and The Perfect Series, with a keen focus on natural, effective nutritional supplements. His strategic foresight extended into embracing an O2O (Online to Offline) model in 2022, successfully partnering with 38 offline stores, thereby broadening the brand's reach and accessibility. This move, alongside Atomic Group's prowess in social commerce, has generated a staggering RM83.5 million in sales to date, demonstrating a savvy blend of digital and physical retail strategies.
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Don't miss this opportunity to learn from these awesome guests speakers, network with like-minded professionals, and discover how to effectively integrate offline channels into your brand strategy.Reserve your spot now!
Contact Information: For inquiries, please contact Shirlyn at yeeteng@chup.store or Whatsapp +60392128545
Venue Sponsor: BMW KL North, Millennium Welt
Supported by: JCI Entrepreneur