HealthJox Festival - 2024

Brooklyn Bridge Park Pier 2

Brooklyn Bridge Park (Pier 2), 150 Furman St., 11201, Brooklyn, NY, United States

Dewry DuRoi Bradford

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From 1999 - 2005, as a Designer and eventually Creative Director in the Fashion Industry, Dewry DuRoi Bradford designed full collections for Celebrities and Brands in the marketplace such as Sean John, Phat Farm, Chinese Laundry, Outkast, Rocawear, Def Jam University, Timberland, Bad Boy Athletics, etc. He created everything from graphics and garment construction to procuring factories in China, Hong Kong, Philippines and South Korea during his career.In 2005, he launched his design consulting firm called "ASQUI Ventures" which he positioned to manage stylists, designers, graphic designers and acquire design accounts. During that time he forged design and branding contracts with Steve Madden Outerwear, Marvel "Avengers", Illionaire Society, Black Bean Sauce, Puma, Head, And 1, K1X, Protege', Michael Vick, Phat Farm Outerwear, G-Unit Outerwear, Ecko Outerwear, Ecko International, One Wonder Cycling, UFC to name a few.With the desire to get more into Community affairs, he increased his involvement in his church, becoming a missionary and traveling with his Church's Missions Group: “Transforming The Nations” to Haiti, Costa Rica, Jamaica and Antigua. During his travels, he decided to set up a local platform to address health & sports within New York. He launched a health & sports festival called HealthJox Festival in 2018 to get everyone active while sharing health information. HealthJox received a Citation from Brooklyn Borough President - Eric Adams in 2018 and he received a Citation as well in 2020 for his Virtual HealthJox Festival & Virtual Town-hall Meeting to discuss the issues surrounding mental health where he launched the #MentalHealthInitiative campaign with New York Fashion Designer & Jewelry Artisan Phil Harris. With Phil, he conducted 5-Fashion Shows in New York City to bring awareness to Mental Health issues in America. One notably in Times Square during "The Fashion Week Experience" which is a fashion show co-produced by owner James Corbett and Dewry "DuRoi" Bradford in the heart of Times Square, NYC. He then partnered with the United States Marine Corps to produce the HealthJox 2-Day Festival @ Brooklyn Bridge Park on August 20th & 21st along with 4-other sports events.On September 4, 2021, Dewry DuRoi launched CorDuRoi Apparel and HealthJox Apparel during New York Fashion Week at The Fashion Week Experience fashion show in Times Square, NYC. CorDuRoi teamed up with Diamond Jewelry Artisan Mike Nekta. Dewry DuRoi then went on to show during the first annual Bronx Music Festival with DJ Kool Herc and the Cold Crush Brothers.In 2022 Dewry DuRoi Bradford became the branding director for Hip Hop Music Fest to work on their 90’s music tour. 2022 is also the 5th year anniversary of HealthJox so we are going hard to accomplish establishing the HealthJox Curriculum for schools called"Pursuing Purpose Program"which elevates Youth potential as they gain in-depth knowledge and critical skills in a diverse range of disciplines.HealthJox Foundation’s motto is“Healthy Minds; Healthy Bodies; Healthy Environment”.To begin the healing of our Community & ensure a brighter future, our long-term goal is to expand our health efforts that we began in 2018 by establishing a robust curriculum around America covering physical, mental & environmental health, financial literacy, finding purpose, exploring the arts and learning your origins, which will form a healthy foundation for our youth to soar. Although this is a national initiative, we have plans to first transform New York City into the health metropolis of America. To launch this venture, we’ve created the official HealthJox Curriculum called: “Pursuing Purpose Program”. This is not your ordinary health & sports program. Youth will be taught the value of family, community, love, friendship, health & sports. Mental health illness is a huge epidemic in our Community. With our trained staff, Youth will learn about mental health solutions, anti-bullying/non-violence tips, basic skills of parenting and help Youth struggling with everyday life’s challenges. Youth will access our literacy programs that will teach economics, crypto-currency, self-esteem, character development and technical skills that will increase the quality of people in our neighborhoods. They will also learn about conventional and holistic techniques through our pediatricians, sport coaches, clinical social workers and other holistic modalities.