SPECIAL EVENT: K-BEAUTY CONCIERGE AT FREY.

Frey.

9 Queen's Road Central, Hong Kong, HKI, Hong Kong

FREY.

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With a ‘Ready-To-Wear’ seasonal collection and a ‘Create-Your-Own’ tailoring service, FREY. offers luxurious yet affordable options for women's office wear. For the perfect fit, FREY. also provides in-house alterations for ready-to-wear pieces.FREY. Founder, Frederieke van Doorn, spent 12 years in China working in men’s tailoring for Suit Supply. She immersed herself in the world of fabrics, design, prints, and production runs, even learning Mandarin along the way.After relocating to Hong Kong, Frederieke was tired of the rigid, ill-fitting suits that dominated corporate culture and was frustrated there weren’t more options for women. Three years ago she decided to take matters into her own hands, resulting in the birth of FREY.“With many working women in the city, our mission is to empower them in their careers to go on and conquer their dreams. The way a woman dresses impacts her confidence and self-perception at work. We are dedicated to helping all women feel confident in what they wear. Frederieke emphasizes, ‘Through our wide range of sizes and customized tailoring service, we believe every woman deserves to indulge in luxury.”For customers outside Hong Kong, FREY. is available online and has e-commerce stores on WeChat and Little Red Book.