Tides of Magic

The Asher Theatre and Conference Center

3237 Waccamaw Boulevard, 29579, Myrtle Beach, SC, United States

The Asher Theatre

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The Asher Theatre is where you can expect to Experience the Uncommon. Whether it’s through cutting edge shows like Myrtle Beach’s newest hit, The Man of a Thousand Voices, or through showcases of young artists and established celebrities alike, the Asher is a class act that will continue to provide something exciting for everyone.And to keep things light-hearted and amusing, we are also home to the Original Yo’ Mama Joke Store (yes, you read that correctly!) featuring cool and unique items as well as the largest Yo’ Mama Joke mural in the country, designed by the owner of the Asher Theatre, James Stephens III.