Analog Motorsports

We believe that driving has a purpose beyond errands and commuting, that every gear shifted forges a connection with traveling the world that is beyond the ordinary.The tradecraft of driving has mostly disappeared. The art of mechanical mastery once necessary to appreciate the privilege of exploring our world at superhuman speed was part of a spirit of adventure, a sense of occasion, for exploration, pleasure and sport. The inherent pleasure of a road trip or a quick joyride has been been lost to the pressures of time and efficiency, automated, simplified and digitized into a daily chore.There are still those, however, drawn to a patient and rewarding journey guided by feel, time, and appreciation - driven to conduct the mechanical symphony of parts and precision, harnessing air and fire and water, moving gears and pedals and levers, because they know in this process they gain something both real and intangible in the analog experience.Join the company of enthusiasts sharing the feeling of balance and flow that comes with reconnecting to the endless roads and the people around us who share this passion.

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