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A prodigal son of Baltimore, Usani—formerly known as William Vick II—returned toCharm City from his Garden State roots at the age of 17, driven by a passion forcreativity, music, and curation. Armed with this knowledge, Usani applied his expertise to building his ownventures within the entertainment industry. In 2018, he foundedThe UrbanEmbassy, a platform dedicated to amplifying underrepresented voices. Throughcurating musical experiences, fostering a thriving creative community in the DMVregion, and collaborating with some of the world’s most influential figures, Usaniremains committed to constructing a more sustainable infrastructure and supportsystem for artists across the spectrum. The vision of a " for artists, by artists movement " is alive and growing, thanks tocreatives like Usani who are dedicated to aligning purpose with intentionalitythrough community-driven ventures.