Event EndedChup-in' Marketing Horizons: Growth Trends For FMCG Brands in 2024

Join us for a comprehensive exploration of the ever-evolving landscape of FMCG brand growth in 2024. Our program, titled "2024 Market Pulse for FMCG Brands in Malaysia," will provide valuable insights into key strategies and opportunities that will shape the future of the Fast-Moving Consumer Goods industry.

Date: 4 Jan 2024

Time: 1.30pm

Location: Sandbox @ Bandar Sunway, 10 Jalan PJS 11/18, Bandar Sunway, 47500 Petaling Jaya, Selangor, Malaysia

 

Event Overview

In today's dynamic FMCG market, adapting to change is crucial for sustainable growth. This event aims to equip professionals and entrepreneurs with the knowledge and tools needed to thrive in 2024 and beyond.

Program Highlights

1. Feel The Pulse, Spotting Growth Opportunities For FMCG Companies In Malaysia 

Gain valuable perspective we look at what happened in 2023 to understand the business outlook and trends in 2024 to have a better idea on how to win in 2024 for FMCG brands in Malaysia.

Discover growth opportunities, funding sources, and other strategies to secure growth and profitability.

Key topics:

• FMCG SME Business Outlook and Market Pulse
• Trends for FMCG Brands in 2024
• Funding Opportunity Sharing

 

2. Taking Advantage of the Media Shift and Opportunity for Successful FMCG Marketing Strategy in 2024

By Roche Chew, Business Development Director, Omnia Academy Principal

Learn how to harness the power of shifting media dynamics to propel your FMCG brand forward. We will delve into the latest trends, tools, and strategies that are redefining the marketing landscape. Industry experts will share their insights on crafting a successful FMCG marketing strategy in 2024.

Key Topics:

• The influence of emerging technologies on consumer behavior
• Social media trends and the future of influencer marketing
• Mixing offline and online media for the best marketing outcome.
• Success stories and case studies from FMCG entrepreneurs

 

3. Hyper Local, Prime Location, 24/7, & Getting Paid To Do Marketing For Your Brand & Products?

By Melvin Chan, Chief Storyteller, Chup by Vendvision Resources Sdn Bhd.
Explore Chup's unique drive in connecting brands and products experience to consumers who matter, become the main driving force of using vending machine network to showcase in prime locations while driving sales income for brands in the process - to an extend sales proceeds could potentially be higher than the cost of marketing on Chup's platform.

Key Topics:

• Discover how by investing in Chup's vending machine network as a media, marketing and sales service, brands can potentially achieve more ROI than just mere awareness.
• The vision of integrating online and offline marketing and sales channel to drive greater FMCG brand adoption.
• Vending machine marketing business stories and case studies within the vertical of FMCG.

 

Who Should Attend

• FMCG professionals and executives
• Small and medium enterprise owners and managers
• Marketing and brand managers
• Financial analysts and investors
• Anyone seeking to excel in the FMCG industry in 2024

 

Registration

Secure your spot today to ensure you're well-prepared to drive your FMCG brand to new heights in 2024. Don't miss this opportunity to connect with industry leaders, gain insights from experts, and network with like-minded professionals.

For registration and further details, please click Register below.

We look forward to embarking with you on this insightful learning journey into the future of FMCG brand growth and discover the strategies and opportunities that will define success in 2024.