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Anisa has spent over 15 years doing a variety of roles in the fashion industry in the UK and more recently Singapore. From training in the buying office at Marks & Spencers Head Office, launching her own fashion brand with clients across Europe, to working her way up to a consultant for TopShop. Anisa cut her teeth on design thinking and branding whilst establishing one of London's best heritage buildings into a unique venue as part of her postgraduate research. She then transitioned to academia, spending the last 7 years as a Senior Lecturer in Fashion Marketing & Management. Her area of expertise is in sustainability, branding and entrepreneurship. In 2013 she co-founded a social enterprise which became Style Nomads, training single Mums to jewellery so they can look after their children.