Pleasanton Downtown Association

The Pleasanton Downtown AssociationIn 1984, the City Council recognized this special business area with the creation of the Pleasanton Downtown Association (PDA). The PDA operates as an assessment district with the goal of developing and promoting a vibrant downtown community. It functions as a non-profit organization with funding provided by member assessments, matching City funds, sponsorships and revenue producing events.As a Main Street Community, the PDA is organized under a four-point strategy that incorporates the elements of organization, economic restructuring, promotion and design or physical appearance. Successful implementation of this strategy involves a mutual effort by the PDA staff, business owners, property owners, Associate members and community volunteers.

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