The Building Blocks Group

Kevin is a twenty-seven plus year experienced sport marketing professional, with roles that include Director of Marketing and Business Development for the Ontario Hockey League and Director of Marketing and Events for the Ontario Minor Hockey Association.In 2016, Kevin started his own sports marketing firm, The Building Blocks Group. He has worked on sponsorship programs and events with several Canadian post-secondary sport institutions and amateur sport organizations.Over his career, Kevin led several grassroots sports activations over the years including Dodge Caravan Kids, McDonald’s STOP Program, IBAO Goalie Assist Program, Tip Top Tailors Plays of the Week program; Canadian Tire Events Team; Red Bull Fanfest; Train With Grains; and BioSteel sport nutrition sponsorship of Canadian university athletic programs.He is also a Professor in the Sport Business and Management programs at Humber and Georgian College.To learn more, visit thebuildingblocksgroup.com or connect with Kevin on LinkedIn.Community and CharityOutside of work, Kevin is very active within the community and numerous charitable causes including Sick Kids Hospital, Trillium Gift of Life Network, The Organ Project, and the Alliston Early ON Centre.Kevin also is the President of the Tottenham-Beeton District Minor Softball Association; Risk Management Director for TNT Minor Hockey Association; and a Team Captain / Former Treasurer for the Tottenham Oldtimer's Slo-Pitch League.Giving back and helping others is very important to Kevin and his family. To learn more about his family's initiatives' please visit www.keananhelps.ca.

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